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AB x HPF Mission - Changing the World, One Wrist at a Time
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Serenity - Deep Blue Collection
Renowned for his clean and minimalist aesthetic, Magnus Joergensen is an educated Instrument Maker and Industrial Designer with a career spanning over 25 years.
Specialising in functional and aesthetic Danish design, Magnus has collaborated with several prominent international Danish brands including the Arne Jacobsen wristwatches, a vast undertaking which solidified his reputation as a treasured Danish watch designer.
A passionate, curious and creative soul, his latest artistic collaboration - August Berg's Serenity Collection, sees the birth of a new classic look. The timepieces are inspired by the strong Danish classic design tradition, combined with a modern vintage twist. "I am excited to have been given the opportunity to create a new design classic for August Berg and not least to share it with the world.